In this second part of a two part series on the construction of the Television Centre, we uncover the history, the build progress and the investment properties available. You can read the first article here: “Television Centre, a 2 Part Series on the History and Potential of this Major New Development in London’s West (Part 1)”
On 16 July 2012, the BBC agreed to sell the seat of its broadcasting headquarters since 1960; Television Centre.
As planning began in 2014, the developers suggested that new Television Centre development would “pay homage to the original use of the building” and retain original features of the buildings including the ‘doughnut’, atomic dot wall and Helios statue. This new facility would be opened up to the public and will offer entertainment and leisure facilities, including a new branch of the members’ club Soho House, offices aimed at the creative sector and approximately 950 new homes, together with pedestrian access through the site providing connectivity with the local area, including Hammersmith Park.
The History – White City
Television Centre was built on the site of the Franco-British Exhibition of 1908. This was a large public fair with spectacular white buildings and waterways which gave rise to the area’s name of White City. Attracting 8 million visitors, the exhibition was constructed to celebrate the signing of the Entente Cordiale, an agreement of cooperation that marked the end of nearly a thousand years of conflict.
The 1908 Olympics were relocated to White City due to the eruption of Mount Vesuvius and formed part of the exhibition. Historically, these, the fourth ever modern Olympic games, set the standard length of a marathon for the first time – the finishing line of which can still be found marked out at White City Place.
Following its completion, Gerald Butler, Director of the BBC, described Television Centre as “The largest, best equipped and most carefully planned factory of its kind”. Costing £12m and taking six years to construct, the Television Centre’s seven studios were designed to produce 1,500 hours of programme material a year.
In February 2013, developers began the process of seeking planning approvals for the redevelopment and regeneration of Television Centre. In March 2015 the Mayor of London gave approval to the masterplan of the development. Development is now well underway with the launch of the first flat sales due to start imminently.
Invest in the New Television Centre?
Estate Agents are already preparing to launch the marketing and sale of the first phase of the iconic BBC TV Building next to Westfield in Shepherds Bush.
There will be an initial launch of only 250 units in the 1st week of September with select buyers invited to view the marketing suite on premises. Prices are likely to start at £500,000 with some superbly done flats fetching upwards of £5m. Interested? Then register your interest here: http://televisioncentre.com/